Though aware of his popularity with fans and the media, Max Verstappen is determined not to let off-track commitments compromise his championship bid. read more »
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We all love an underdog, and Formula 1 has its best one back. read more »
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Formula 1 boss Stefano Domenicali says holding the Las Vegas Grand Prix on a Saturday night is the "perfect time" and is confident that a third race in the United... read more »
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Formula 1 is already set for a record breaking calendar this year with 23 rounds, but with the current interest in the sport, that could easily be expanded to 30 races,... read more »
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Formula 1's popularity is on the rise, as is the money coming in from sponsors. read more »
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Daniel Ricciardo says Michael Masi should keep his job as FIA race director as "one event should [not] be the picture of everything." read more »
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The news reflects the fact that F1 is taking advantage of the surge in popularity of the sport fuelled by an exciting 2021 season and by the popular Netflix Drive to Survive... read more »
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Esteban Ocon has predicted the popularity of F1 could soon "overtake football" after an incredible 2021 season. read more »
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Ferrari team boss Mattia Binotto insists the Scuderia's popularity is still "very high" around the world, one only has to look at the grandstands. read more »
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Ferrari team principal Mattia Binotto has insisted he is far from concerned by the result of a recent F1 fan survey that highlighted the Scuderia's drop in popularity. read more »
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A recent survey saw McLaren voted the most popular F1 team ahead of Red Bull, while Ferrari could only manage third and Mercedes fourth, Toto Wolff believes the Woking outfit... read more »
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Lewis Hamilton finishing only third in the recent F1 fans' popularity poll came as a surprise to Stefano Domenicali. read more »
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Haas boss Guenther Steiner believes the team initially underestimated the potential of the American market when it first entered Formula 1. Haas entered Formula 1 in 2016 as... read more »
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McLaren Racing CEO Zak Brown has backed next year's Miami Grand Prix to "turbo charge" Formula 1's surge in popularity in the United States. read more »
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Formula One witnessed record crowds at the Circuit of the Americas on Sunday, underlining the sport's growing popularity Stateside. But what happens next and does this... read more »
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After years where grand prix racing had struggled to make a breakthrough in the US, a sustained effort by Liberty Media to tap in to the market appears to be paying off.Helped... read more »
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A Formula 1 global fan survey has found Max Verstappen to be the sport's most popular driver, with Lewis Hamilton third, amid a rise in popularity for the sport's... read more »
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Lewis Hamilton has fallen behind Max Verstappen in the popularity stakes among fans with over 167,000 votes cast in the sport's largest survey to date. read more »
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Aston Martin and TikTok have announced a content partnership that will see the team create unique content for the social media platform. TikTok’s logos will also feature... read more »
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Former F1 driver Michael Bleekemolen thinks that, with his talent and popularity, Max Verstappen will become the new Ayrton Senna. read more »
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Determined to increase the sport's popularity in its own backyard, having secured a second Grand Prix in the United States, F1 now wants to see an American driver on the grid. read more »
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Few drivers in F1 can compete with Kimi Raikkonen's popularity. Loved equally for his rapid pace and his unique personality, The Iceman had many doubters when he first... read more »
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McLaren CEO Zak Brown has hailed Lando Norris as an ambassador for Formula 1 whose popularity will only continue to grow. read more »
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While the popularity of Esports continues to rise, Robert Kubica doesn't feel it will ever be a true match to actual Formula 1 itself. read more »
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Carlos Sainz Jr. says there is no problem with Netflix dramatising rivalries and battles in Formula 1 as the Drive to Survive series continues to boost the series' popularity read more »