Wednesday’s confirmation that AlphaTauri has been rebranded as Visa Cash App RB is a lot to take, least of all because the name doesn’t exactly roll off the tongue, but more so... read more »

Valtteri Bottas has offered a hilarious reaction to his team's new branding for the 2024 season. read more »

The Sauber-owned Formula 1 team will alternate between its rebadged Stake F1 Team branding and Kick F1 team across the 2024 and 2025 seasons due to marketing decisions. After a... read more »

Sauber has reiterated that Audi remains "fully committed" to Formula 1 but confirmed the marque will not have any branding presence in the team until 2026. Last year... read more »

Ex-Formula 1 race winner Mark Webber has criticised Fernando Alonso and Lewis Hamilton for their antics during the Abu Dhabi Grand Prix, branding it a "bit... read more »

Formerly known as Toro Rosso, the organisation was rebranded in honour of Red Bull-owned clothing company AlphaTauri in 2020, but with that deal set to end, it has been... read more »

Ex-Renault Formula 1 team boss Cyril Abiteboul has criticised Daniel Ricciardo for deciding to depart the side only one year into their partnership, branding him... read more »

The McLaren Formula 1 Team will trial the use of recycled carbon fibre at the United States Grand Prix with the hope that the practice will prove integral to reducing CO2... read more »

McLaren has teamed up with the specialised company V Carbon to pioneer the use of recycled carbon on its MCL60.The recycled material will first be used on the cockpit branding... read more »

Velo is one of the brands McLaren sponsor British American Tobacco has created to pivot away from cigarettes towards tobacco-free nicotine products, such as Velo's... read more »

Lando Norris was in a cheeky but ecstatic mood after his first British GP podium, branding his McLaren team 'beginners'. read more »

As part of the commemorative livery, the engine cover of the Williams FW45 driven by Alex Albon and Logan Sargeant has been draped in the Union Jack. The Grove-based... read more »

Aramco subsidiary Valvoline Global has signed on to become the Silverstone outfit's long-term official lubricant partner.At Silverstone Valvoline's red and blue... read more »

Audi has provided an update on its development project ahead of its entry to Formula 1 in 2026. The German automotive giant will join Formula 1 under revised power unit... read more »

As first reported by Autosport, dynamic panels that are fitted in sections along either side of the cockpit and are visible from onboard cameras allow the team to change the... read more »

Esteban Ocon is impressed by Alpine's development of the A523, saying its new challenger makes the 2022 car "look like a toy." The Frenchman, who joined the team... read more »

Sebastian Vettel has taken aim at the FIA for their recent decision to ban drivers from making political statements within Formula 1, branding the decision 'nonsense'. read more »

McLaren's Chief Executive Officer Zak Brown has highlighted the importance of Lando Norris to the team by branding him a "franchise" driver. Norris enjoyed... read more »

The Haas F1 team has revealed its updated livery for the 2023 season, featuring the prominent branding of its new title sponsor MoneyGram. read more »

Ferrari team boss Fredrric Vasseur has dismissed recent speculation that Ferrari could be set to unleash a power unit package with a 30bph increase on last season's... read more »

Max Verstappen retired from the 24 hours of Le Mans Virtual in frustration after a myriad of technical issues, branding the event a "clown show' when connection... read more »

Could the branding on an F1 car affect its performance on track? We ask McLaren's Technical Director James Key to see if it does! For more F1® videos, visit... read more »

Red Bull has officially changed the branding on its power units to incorporate Honda. read more »

Two-time F1 champion Fernando Alonso has fired a subtle dig at his former teammate Esteban Ocon, branding his shock win at the 2021 Hungarian Grand Prix as a 100-year fluke. read more »

As part of an exclusive deal that the Woking-based squad has signed with British company Seamless Digital, both McLaren cars will run with the new technology in practice... read more »