Building on the landmark ten-year Global Partnership between Formula 1 and LVMH, F1 has announced Moet Hennessy luxury spirit, Belvedere, as the sport's first-ever vodka... read more »


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As Formula 1 and LVMH begin their historic 10-year global partnership, the iconic luxury Champagne brand, Moet & Chandon, will return as the series's official champagne. read more »
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Another subsidiary of LVMH has been confirmed as a new partner of Formula 1 as the 10-year deal struck with the series continues to bear fruit for the luxury brand... read more »
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Formula 1 has announced its first-ever official vodka partner as the championship continues to build on its monumental deal with luxury goods brand LVMH.In October 2024 Liberty... read more »
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Moet & Chandon has become the latest LVMH brand to partner with Formula 1 as the luxury champagne makes its return to the podium this season - while also becoming title... read more »
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Lewis Hamilton and Charles Leclerc's luxury watches caught the eye following a Ferrari photoshoot. read more »
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F1 welcomes another luxury brand to the sport... read more »
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Formula 1 has announced luxury fashion brand Louis Vuitton will become the Australian Grand Prix's title sponsor from this year.Louis Vuitton is part of the LVMH group... read more »
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New iniative to deliver luxury experience for fans inside the paddock read more »
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Lewis Hamilton spotted debuting posh new watch on Ferrari debut. read more »
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Four-time F1 world champion Max Verstappen now owns a luxury Mangusta yacht. read more »
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Former Aston Martin team principal Mike Krack has insisted owner Lawrence Stroll is understanding and supportive of the journey faced to reach the top of F1 despite his... read more »
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Ahead of the 75th season of Formula One, the sport has announced the departure of one of its global partners, Rolex which will be replaced by another luxury watch brand, TAG Heuer. read more »
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Max Verstappen wore luxury watches from F1's new timekeeper last season read more »
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Formula 1 has announced TAG Heuer as the first individual partner as part of its 10-year deal with LVMH.Replacing Rolex, TAG Heuer becomes the championship's official... read more »
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This episode is presented by Explora Journeys - redefining luxury ocean travel. 2024 has been a turbulent year for Carlos Sainz. It started with a shock: Lewis Hamilton would... read more »
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When Sylvester Stallone waved the chequered flag on F1's sophomore Las Vegas Grand Prix, with Mercedes' George Russell claiming victory under the neon lights of The... read more »
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Formula 1 have confirmed a major change for 2025 after announcing LVMH will become their Global Partner in a historic 10-year deal. read more »
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A luxury conglomerate boasting world renowned names, sought after brands and a global appeal announced a landmark partnership on Wednesday evening - as they agreed a deal with... read more »
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Formula 1 and LVMH have inked a 10-year deal that will see the luxury conglomerate become a global partner for the series.The deal will involve several of LVMH's... read more »
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Formula 1 has announced a 10-year global partnership with luxury conglomerate LVMH, which will see Louis Vuitton, Moet Hennessy and Tag Heuer branding come to Grand Prix... read more »
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Three individuals have been sentenced in connection with the audacious robbery of Ferrari F1 driver Charles Leclerc, during which a luxury watch worth millions was stolen. read more »
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Formula 1 are reportedly 'in advanced talks' with a luxury brand to replace their current sponsor. read more »
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The French luxury conglomerate LVMH is approaching a major sponsorship deal with Formula 1, according to a report. LVMH, a Paris-based company boasts a wealth of brands, 75 to... read more »
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Formula 1 is an expensive, exclusive and - to the likes of Andretti, at least for the time being - elusive club.You think F1 teams, you think money - and why wouldn't you?... read more »