With the Rolex deal freshly under his belt, Bernie Ecclestone has revealed that a vodka label and a mobile phone operator could be the next in line to conclude major... read more »

Rolex will become the official timekeeper and timepiece for Formula 1 after agreeing a major long-term sponsorship deal. The deal, which begins next season, will see the luxury... read more »

Rolex will become a major long-term partner of Formula 1 from the 2013 season onwards, taking on the titles of Official Timekeeper and Official Timepiece. The Swiss-based... read more »

Luxury watch making brand Rolex will become the official Formula 1 timekeeper from the 2013 season, it was announced on Wednesday read more »

Tyre-manufacturers Pirelli confirmed the brand’s intention to remain in Formula One for “8-10 years”. Talking to ESPN, Pirelli Motorsport Director... read more »

Red Bull Racing today confirmed that it has agreed a four-year extension of its partnership with Japanese automotive brand Infiniti which first began in March 2011. The deal... read more »

Renault has ruled out the possibility of rebranding Red Bull's engines as Infiniti in the future - despite the luxury Japanese car brand becoming the outfit's title... read more »

The Red Bull F1 team will officially be known as Infiniti Red Bull Racing from next season after agreeing a title sponsor deal with the Nissan owned luxury car manufacturer.... read more »

Lotus is finally getting up-and-running with a state of the art driver simulator, the Dutch website formule1.nl reports. Romain Grosjean said he got his first taste of the new... read more »

Lotus is finally getting up-and-running with a state of the art driver simulator, the Dutch website formule1.nl reports. Romain Grosjean said he got his first taste of the new... read more »

Coca-Cola has announced that it will sponsor the Lotus F1 Team in 2013 through its 'Burn' energy drink brand. The drinks giant, the world's largest,... read more »

Lotus has ended a long period of speculation by announcing that Coca-Cola is entering Formula One as a sponsor. It had been rumoured that McLaren could secure the deal, but in... read more »

Coca-Cola have teamed up with Lotus, sponsoring the team through their "burn" brand for next year's Championship.... read more »

The Coca-Cola Company has announced a new sponsorship deal with the Lotus F1 Team through its energy drink Burn. The brand is already involved in a wide range of extreme... read more »

The Coca-Cola Company has confirmed it will sponsor the Lotus Formula 1 team through its Burn brand, as reported earlier by AUTOSPORT read more »

Q: What sort of technical challenge did the Circuit of the Americas provide? Mark Gillan, Chief Operations Engineer: The track layout was fantastic and a really good... read more »

In a good, straight fight on the level playing field of a brand new track, the Marussia F1 Team today achieved its objective of out-qualifying not just one, but two Caterham cars. read more »

Sebastian Vettel has remained quickest in final practice ahead of the US Grand Prix. The World Champion, who has topped all three sessions so far at the brand-new Circuit of... read more »

Sebastian Vettel led the way for Red Bull in the opening practice session for the United States Grand Prix at the brand new Austin circuit on Friday read more »

www.theflyinglap.com To celebrate the first US Grand Prix at the brand new Circuit of the Americas, we will be airing Episode 90 live from downtown Austin, Texas. Our special... read more »

Coca-Cola, the world's largest soft drink maker, has confirmed that it is "evaluating" sponsorship of Formula One but suggests that this is not likely to involve... read more »

Kimi Raikkonen may have been tired of his engineer's radio messages, but he was also looking after his "brand" en route to Abu Dhabi victory. That is the view of... read more »

According to the buzz in the brand-new Circuit of the Americas paddock, F1's often-criticised circuit designer Hermann Tilke has penned a memorable layout for the... read more »

With the brand new challenge of Austin ahead, Renault Sport F1, engine supplier to 4 F1 teams has doubled its efforts of dyno testing in preparation for Austin. The event will... read more »

Circuit designer Hermann Tilke has confirmed that Russia is well on course to host its maiden Formula 1 Grand Prix during the 2014 season. The country will debut on the... read more »