Audi’s developing Formula 1 project is closing in on a sponsorship deal to secure German sports brand Adidas as its official apparel partner, according to a report.... read more »

Red Bull and Castore confirm the "largest ever apparel partnership in Formula 1 pertaining to longevity and value" read more »

F1 has announced a new partnership with sportswear giants PUMA, with the German apparel manufacturers set to produce F1-licensed apparel as part of a multi-year deal. read more »

The use of fire retardant underwear has become a talking point in recent grand prix weekends after a clampdown by new FIA F1 race director Niels Wittich.Following the letter of... read more »

Ahead of the season-opening Bahrain Grand Prix, Formula 1 has announced a multi-year collaboration with AlphaTauri that will see Red Bull's premium fashion brand become... read more »

Sporting Brand PUMA will be supplying Alfa Romeo F1 Team ORLEN with racewear, apparel and footwear. read more »

McLaren teams up with Castore to launch all-new apparel for 2022 season. read more »

Sauber Group has collaborated with fashion experts Creightivist to launch a special collection that will raise funds for Save the Children during the current pandemic. A range... read more »

Bespoke Italian clothing company EGV1 will supply the Alfa Romeo F1 team with team wear for the 2019 season. read more »

Speed, it's a state of mind... and we're just getting started!! Welcome to the family, Tommy Hilfiger! #WhatsYourDrive Official Apparel Partner of the team:... read more »

Mercedes has secured a sponsorship deal with designer brand Tommy Hilfiger in a multi-year partnership which sees it become the team’s official apparel partner. read more »

Lotus has signed a multi-year agreement with motorsport apparel and footwear company Alpinestars. The deal will see the Italian company provide team members plus drivers Kimi... read more »

The Lotus F1 Team has joined forces with Henri-Lloyd ahead of the 2013 season, a British clothing manufacturer which specialises in marine and lifestyle apparel. read more »

World leading British marine clothing & lifestyle apparel specialists Henri-Lloyd commence new partnership with Lotus F1 Team, with a new range of travel clothing for... read more »

The MERCEDES GP PETRONAS Formula One Team is pleased to announce a new multi-year partnership with PUMA. With effect from 1 January 2012, the global sport lifestyle brand... read more »

Mercedes GP has announced that Puma will become an official team partner from the start of 2012, with the well-known clothing company set to design the team’s apparel... read more »

Karun Chandhok raised a number of eyebrows in Valencia on Wednesday by arriving in the pit lane clad in Team Lotus apparel. Although the former Hispania Racing driver is not... read more »

Karun Chandhok has been seen in Valencia clad in Team Lotus apparel, although the 1Malaysia team has confirmed to GPUpdate.net that the Indian is present as a team guest as... read more »