F1 Academy commenced this season but drew criticism for its lack of exposure, with the races being condensed into highlight clips rather than gaining live broadcasts.While the... read more »
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Former F1 world champion Mario Andretti believes the sport's American fanbase is "underestimated" and the exposure in the United States is "as good as... read more »
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F1 has seen an uptick in its appeal since Liberty Media took over the reins in 2017, with brand exposure at an all-time high. read more »
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McLaren Racing CEO Zak Brown has predicted a "successful decade in F1" with added Netflix exposure putting the sport in a "very strong" position. read more »
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The Milton Keynes-based team hosted a virtual launch from its Milton Keynes factory for the new RB18, which will be driven by Max Verstappen and Sergio Perez in the season... read more »
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George Russell has insisted he is "comfortable" with the exposure given by his potential move to Mercedes. read more »
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As Stefano Domenicali admits that the sport is still targeting further expansion in the US, the Italian insists that improving the sport's exposure in the country will be... read more »
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The deadlock of American manufacturers entering F1 - having enjoyed a glut in the ‘60s and ‘70s with Eagle, Penske and, erm, Scarab – looked to have been broken sooner amid... read more »
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Mercedes team principal Toto Wolff has claimed Lewis Hamilton and Valtteri Bottas have been living "like hermits" this season to avoid exposure to Covid-19. read more »
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George Russell says he is getting more exposure from his recent Esports success than he did throughout his entire debut F1 season. read more »
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Jamie Chadwick says recent exposure to Formula 1 has made clear what improvements she must make if she is to break into the highest level of motorsport. read more »
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David Coulthard believes Valtteri Bottas beating Lewis Hamilton to the Formula 1 world drivers' championship in 2019 would be bad for the sport's global appeal.... read more »
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Speaking at the ground-breaking ceremony in Hanoi for the street circuit that will host the Vietnamese Grand Prix next year, Jean Todt said the race will give the country... read more »
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Williams technical chief Paddy Lowe believes the experience George Russell has picked up from working with Lewis Hamilton will be "extremely valuable". read more »
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Williams engineer Paddy Lowe believes that George Russell's exposure to working alongside Lewis Hamilton as Mercedes' reserve driver last season will be... read more »
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Being Mercedes' reserve driver and watching five-time world champion Lewis Hamilton up close will be "extremely valuable" to Formula 1 rookie George Russell,... read more »
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Mick Schumacher says a place on the touring circus of Formula 1 in 2019 will aid his development as he seeks a long-term future on the F1 grid. The teenage son of seven-time... read more »
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Seven-time NASCAR Cup Series champion Jimmie Johnson says Fernando Alonso’s recent exploits racing in the United States have opened up “worldwide exposure” which he sees as a... read more »
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Haas team boss Gunther Steiner says IndyCar champion Josef Newgarden would struggle if dropped into Formula 1 without prior exposure, which would damage F1 in the United States read more »
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How do you function on 5 hours of sleep? Do you even notice a difference to 8 hours of sleep? Or have you long gotten used to content yourself with 6 hours per night? For some... read more »
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"We re not delivering on track, which directly impacts their exposure... so we felt that was the right thing to do." read more »
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McLaren's sponsors aren't being charged for IndyCar exposure read more »
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McLaren is not charging its sponsors any extra for their involvement with Fernando Alonso's Indianapolis 500 programme, in part due to its troubled Formula 1 fortunes read more »
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McLaren Executive Director Zak Brown believes the American people will fall in love with F1, if we just promote it to them more. read more »
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Mario Andretti has urged Haas to sign an American driver to increase exposure for Formula One in the United States. Haas is yet to confirm who will partner Romain Grosjean next... read more »