As China returns to the calendar after years of COVID-related delays, F1 finally has achieved its record-breaking 24-race schedule, the maximum currently allowed under F1 and... read more »
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Some deals are done direct by F1 commercial director Brandon Snow or the teams' commercial departments, but many come in through agencies that then help the sponsoring... read more »
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The current Concorde Agreement, F1's crucial three-way commercial deal between the commercial rights holder (Liberty Media-owned FOM), the FIA and the 10 teams covers the... read more »
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The future of AlphaTauri was unclear following reports new Red Bull CEO Oliver Mintzlaff was unhappy with the Faenza team's performance.Amid a troubled season start, Marko... read more »
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The CEO of Liberty Media, Greg Maffei, has suggested that F1’s commercial rights holder has no plans to sell Formula 1 to Saudi Arabia despite previous rumours suggesting the... read more »
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Liberty Media CEO Greg Maffei says F1's commercial rights holder has no plans to sell the sport to Saudi Arabia, insisting the idea is "not in our cards". read more »
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Ex-McLaren F1 driver Michael Andretti has bolstered the chances of his team proposal being given the green light to enter the series in 2026 after gaining the support of GM... read more »
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What makes it unique is that it is being promoted by Liberty Media and F1 and not by a local third party. The city and the casinos that own the land are partners, but the... read more »
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Williams have hired Paul Asencio from mixed martial arts company UFC as chief revenue officer overseeing the Formula One team's commercial and marketing operations, they... read more »
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Asencio will head up the team's commercial and marketing operations from New York, starting on 10 April, as the squad looks to grow its financial activities following the... read more »
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Relative to the size of the actual logos of the car, the deal received a lot of media coverage thanks to the familiarity of the brand across motorsport, and the perceived... read more »
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A report in German publication Auto Motor Und Sport on Saturday suggested that AlphaTauri's future was up in the air on the back of its disappointing results last year.As... read more »
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Sauber Group CEO Andreas Seidl has praised the work carried out by Formula One Management and the FIA in recent years to modernise F1. Liberty Media took over the commercial... read more »
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The surge in interest from potential race hosts reflected F1's continued growth and commercial boom, something that is undeniably a good thing for everyone associated with... read more »
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Ferrari have announced that they have hired former AC Milan chief commercial officer Lorenzo Giorgetti as their new chief racing revenue officer. read more »
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Ben Sulayem has found himself at the centre of a storm in recent weeks amid a public falling out with Formula 1's commercial rights holders.Comments he made about what he... read more »
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The owners of Formula One have accused FIA president Mohammed Ben Sulayem of "interfering" in the commercial rights of the sport in an "unacceptable manner"... read more »
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Saudi Arabia's sovereign wealth fund considered an attempt to buy Formula 1 from Liberty Media for a price tag of "well over $20 billion". Liberty Media has... read more »
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The governing FIA shook up its Formula One structure on Wednesday with Steve Nielsen, who has decades of experience with a string of teams, joining from the commercial rights... read more »
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Amid a developing political battle over the plans by Andretti Global to enter F1 with the General Motors-backed Cadillac name, Sulayem has been a lone voice so far in publicly... read more »
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The F1 grid has stood at 10 teams since the collapse of the Manor squad at the end of the 2016 season, but the series has enjoyed a significant commercial boom in the... read more »
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Red Bull has confirmed Daniel Ricciardo will join its team as a third driver next season -- a role that will include testing, simulator work and commercial activity. read more »
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The F1 Commission met in Abu Dhabi on Thursday to discuss a number of potential changes for F1 moving forward, the meeting including officials from the commercial rights... read more »
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"Everyone wants to find that edge in any way in the sport. When you are dealing with hundredths of milliseconds, you look for any advantage you can to help you go... read more »
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Formula 1 and the Walt Disney Company have announced a multi-year extension of its broadcast partnership, meaning F1 will continue to be broadcasted on ESPN Networks across the... read more »