The Alpine Formula 1 team and Otro Capital have welcomed a series of high-profile athletes as strategic investors in the outfit. In June, it was confirmed that a consortium led... read more »


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Lewis Hamilton was named above Max Verstappen in a ranking of the most marketable sports people of 2023. read more »
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Drivers suffered in the heat and humidity in Losail, with most saying afterwards that it was the toughest race of their careers.Logan Sargeant was not able to finish, while his... read more »
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Daniel Ricciardo's 'high-performance athlete' quote is of course one of his most famous - and now he's doubled down after being asked if F1 drivers really... read more »
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Drivers are super fit athletes, and thus the state of some of them when they met the media having walked straight from parc ferme told its own story.Others were careful to... read more »
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Apex Capital has launched a new £43m sports investment fund with the backing of some athletes, including Formula 1 drivers Lando Norris, Carlos Sainz, and Valtteri Bottas. read more »
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Carlos Sainz and Lando Norris have teamed up to back a new €50 million athlete-driven investment fund alongside Valtteri Bottas and a whole host of athletes from other arenas.... read more »
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Oscar Piastri has pointed out who the athletes that have inspired him in his career are and which traits he would take from each of them. read more »
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Max Verstappen has been named one of the top younger earners in the world of sports. In a report by Forbes, which listed the highest-paid athletes aged 25 and under in the... read more »
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Given the intensely competitive nature of Formula 1, and the fact that its athletes span different backgrounds, nationalities, and generations, it is hardly surprising that... read more »
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The 2023 F1 grid boasts 20 of the world's best drivers, 11 world titles and 10 Grand Prix winners, but they haven't always been the ruthless athletes they are today. read more »
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Ex-Haas driver Nikita Mazepin is still hoping to make a return to F1 as he seeks legal action to get sanctions lifted against Russian athletes. read more »
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Lewis Hamilton is the leader of five F1 drivers named among the 50 most marketable athletes of 2022. read more »
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Lewis Hamilton has been named as the third most marketable athlete in the world. read more »
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Eight Formula 1 drivers are listed in the top 100 most marketable athletes by SportsPro, with Lewis Hamilton as high as third. The seven-time champion is joined by fellow title... read more »
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F1 drivers are some of the most recognised athletes in the world, so how do Pierre Gasly and Yuki Tsunoda deal with the fame that comes with racing in Formula 1? Follow us on... read more »
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F1 world champion Max Verstappen has been named fourth on a list of highest-earning athletes under the age of 25, by Sportico. read more »
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As 20 of the finest athletes in the world, racing in the most international of international series, Formula 1 drivers have grown accustomed to a certain way of travelling.... read more »
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Eighth last year, there is no place for Lewis Hamilton in the 2022 list of the world's top 10 highest-paid sports stars as reported by Forbes. read more »
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There is no place for seven-time F1 world champion Lewis Hamilton in the top 10 highest-paid athletes of 2022, according to Forbes. read more »
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Former Haas driver Nikita Mazepin has hit out at "cancel culture", saying that is "happening against athletes" from Russia. read more »
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Former Haas driver Nikita Mazepin has slated sanctions against Russian athletes in the wake of the invasion of Ukraine as "cancel culture against my country". read more »
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Ex-Formula 1 driver Nikita Mazepin says the sanctions that have been imposed on him and other Russian athletes is "cancel culture". The Haas F1 team parted ways with... read more »
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Nikita Mazepin has announced he is to set up a foundation to support athletes unable to compete for political reasons. read more »
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After losing his F1 ride, Nikita Mazepin has formed We Compete As One, a foundation to support athletes unable to compete for "political reasons". Meanwhile, the EU... read more »